Monday, October 30, 2006


remember this little gem?

I think that companies that use celebrities in their ads are desperate. It seems like they've simply run out of creative juice and they just reach out for the closest little pop princess plum on the tree and call it a night. I didn't so much mind this pepsi ad when it came out, just because instead of making her act (which we all know she cannot do), they just let her do what they knew she could do well, which was make a music video. So I guess they got that part right, but pepsi makes me sad. The company has such a young and fresh image that they could do so much with creatively and they always seems to take the easy way out.

0 Comments:

Post a Comment

<< Home