Friday, February 16, 2007

So I decided to take a look at a marketing and advertising giant in the United States. No doubt, everyone knows Pepsi and so does the whole world. The US version is so different than that of the Saudi Arabian one. Some graphics are the same, they music is different, and yes, I have no idea what Pepsi talks about on the Saudi website. The largest difference is the celebrity and sports endorsements on the American website. No clue as to all the people on the other website are. It's cool to see the differences and similarties for the counrties on the same brand.




http://www.pepsiarabia.com/site_2004/start_1024_ar.asp?country=others
http://www.pepsi.com/home.php

1 Comments:

Blogger Anthony B said...

I agree that these two sites are different, but the Saudi graphics seem to be just as updated as ours. I also didn't recognize any athletes or musicians on their site, but I guess it would be strange if I actually did. I like the Saudi site, because it keeps the same idea as the American version, but formats it to fit their culture.

10:05 AM  

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